Activity
Manufacture and sale of technical sportswear and equipment, specializing in cycling, running, swimming, and triathlon gear, as well as customized sportswear for clubs and teams.
History
Sural began its operations in 2010 in Barcelona, combining function, fit, technology, and design in the development of apparel for endurance sports. It has experienced international expansion thanks to the quality and innovation of its products, and after the pandemic, it renewed its project to focus on endurance and long-distance sports.
Product types
The company offers technical clothing and accessories for cycling (jerseys, shorts, vests, socks), running and trail running (tights, t-shirts, jackets, socks), swimming (men's and women's swimwear, bikinis, accessories), triathlon (suits, trisuits, tri tops, tri shorts), and a wide range of accessories (backpacks, caps, belts, arm warmers, gloves, towels). Its high-performance, customizable technical garments are made with innovative and sustainable materials.
Mission
Sural's mission is to inspire people to enjoy outdoor sports through products that combine function, fit, technology, and design, providing freedom and comfort. Its vision is to continue innovating in materials and technology to help athletes overcome long-distance challenges, while maintaining a commitment to sustainability and social responsibility.