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Packaged Food Products / Beverages / Spirits / Rum

To create the unique flavor of Ritual rum we go to our roots, mixing fermented sugar cane with the essence of Havana Club rums, aguardiente. We make it age in oak barrels over time and, from them, we get an aroma, flavor and color as intense as it is unexpected. Created in 2012, Ritual is Havana Club's youngest rum, a rum created to be mixed and prepared to please all palates. Ritual is an invitation to look for the best: a moment, a future or a plan as unexpected as it is extraordinary. In it, hand in hand with the expertise of master rum maker Asbel Morales, we have combined the Cuban rum tradition with a contemporary and urban touch, to create a rum that understands fun in another way and that goes beyond clichés.

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