Production, packaging and commercialization of Extra Virgin Olive Oil D.O.Sierra de Segura.
History
The company has its roots in Orcera (Jaén), where a family began producing olive oil in the Sierra de Segura. In 1997, under the protection of the Sierra de Segura Designation of Origin, the company launched its business venture and opened its facilities in 1998 in the Sierra de Segura Natural Park. Since then, it has focused on innovation and continuous improvement in its processes, achieving national and international recognition for the quality of its oils, particularly for being pioneers in the production of early-ripening olive oil in the province of Jaén.
Product types
Potosí 10 offers a range of extra virgin olive oils (EVOO), highlighting the brands Fuenroble (premium EVOO, 100% Picual, DOP Sierra de Segura) and Valroble (superior category EVOO, available in Picual, Arbequina, Ecológico, and Coupage varieties). It also sells certified organic oils and packs of different varieties. Its products come in various formats and sizes, adapting to a variety of culinary uses.
Mission
The company seeks to unify olive-growing tradition with technological innovation to produce top-quality extra virgin olive oils, guaranteeing excellence at every stage of the process and contributing to customer health and satisfaction, as well as environmental sustainability. Its goal is to establish itself as a benchmark in the sector and maintain high quality standards and national and international recognition.