Activity
The company is dedicated to offering eco-friendly cleaning solutions for the home, focusing on sustainable, plastic-free, and low-impact products. Its core business is the manufacture and marketing of innovative, environmentally friendly detergents and cleaning products.
History
The company was born out of concern for the environmental impact of plastic packaging, observing that less than 20% of it is recycled. Its founders, David and Lluís, decided to create a more sustainable alternative after being dissatisfied with the eco-friendly options available on the market. They developed a biodegradable, 100% plastic-free detergent strip. Since then, they have expanded their product range and seek to reach more homes, both online and in physical stores, while maintaining a process of continuous improvement.
Product types
They offer a variety of eco-friendly household cleaning products, including laundry detergent strips, scented pearls, dishwasher tablets, eco-floor strips, bleaching powders, wash boosters, multipurpose cleaners, degreasers, limescale removers, glass cleaners, reusable accessories, and product packs. The most notable products are the eco-laundry detergent strips, 6-in-1 dishwasher tablets, and sustainable cleaning packs.
Mission
The company's mission is to offer effective and practical solutions for personal and environmental care, in a responsible and sustainable manner. Its vision is for eco-friendly cleaning products to become a universal new normal, thus contributing to a more sustainable world.
