Activity
Pamera is a clothing brand specializing in the production of sportswear, primarily technical cycling shirts, characterized by their striking prints and vibrant colors. The company produces locally in Barcelona and strives to offer exclusive, high-quality products for athletes.
History
Pamera was founded in May 2023 by Pia and Marc with the goal of challenging traditional norms in sportswear. Since its inception, the brand has focused on local production in Barcelona and has expanded its presence in physical stores across Spain.
Product types
The company primarily offers technical cycling shirts inspired by Hawaiian shirts, with bold and fun designs. Highlights include the Alani, Kinona, and Ña Pua cycling shirts. They also sell cycling jackets and gravel shorts. Their garments use innovative technical fabrics such as Essense and ThermoClim.
Mission
Pamera's mission is to provide high-quality cycling apparel that combines style and functionality, providing comfort and elegance to cyclists. Their vision is to be recognized as a leading brand in the cycling apparel market, offering fresh and colorful Hawaiian shirts that reflect the spirit of adventure and an active lifestyle. They also promote sustainability and local production to contribute to a greener future.